The "Give" Project presents the problem of loneliness among the senior population .
The aim of this project is to raise the awareness to the hard daily struggle of the elderly population , and most importantly – call to action .
The main image of the campaign is an authentic picture taken by me . The design of this campaign is based on black and white photography and the use of red color in order to give a sense of drama and warning .
This campaign is very important to me as this topic is close to my heart